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    Business Essentials Study Set 5
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    Exam 11: Marketing Processes and Consumer Behavior
  5. Question
    Which of the Following Represents the Functions of a Product
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Which of the Following Represents the Functions of a Product

Question 107

Question 107

Multiple Choice

Which of the following represents the functions of a product and the emotional satisfaction gained by owning it?


A) Features
B) Requirements
C) Benefits
D) Safety devices
E) Guarantees

Correct Answer:

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