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    Exam 11: Marketing Processes and Consumer Behavior
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    Which Type of Market Research Involves Watching Consumers and Recording
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Which Type of Market Research Involves Watching Consumers and Recording

Question 53

Question 53

Multiple Choice

Which type of market research involves watching consumers and recording their behavior using tools such as camera feeds and computer recordings?


A) Observation
B) Primary research
C) Surveys
D) Focus groups
E) Experimentation

Correct Answer:

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