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The Reason a Brand Name Item (E

Question 22

Multiple Choice

The reason a brand name item (e.g., Tyson chicken) has a larger price elasticity than a class of items (e.g., chicken) is that:


A) there are fewer substitutes for Tyson chicken than for chicken generally.
B) it takes a lot of time to adjust to a substitute brand of chicken.
C) the share of income spent on "chicken" is larger than spent on "Tyson Chicken".
D) there are fewer substitutes for chicken generally than for Tyson chicken.

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