The Industry Leader Frank, the New Managing Director for Cooper-Smith Real Estate, Is

Multiple Choice

The Industry Leader
Frank, the new Managing Director for Cooper-Smith Real Estate, is working hard to turn around the formerly successful real estate business.His goal is to once again make Cooper-Smith a leader in the industry.Frank is currently at a meeting with senior staff and is informing them about measuring the company's performance.
-Refer to The Industry Leader (Scenario) .Before he begins his discussion, Frank defines ________ as the accumulated end results of all the organisation's work processes and activities.

A) environmental scanning
B) scenario planning
C) organisational performance
D) organisational planning
E) demographic planning