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The Process of Benchmarking SunPower's Value Chain Activities Against Its

Question 19

Multiple Choice

The process of benchmarking SunPower's value chain activities against its rivals in the solar power industry would not entail


A) identifying the best practices in performing various value chain activities.
B) learning how best practice companies achieve lower costs or better results in performing benchmarked activities.
C) constructing a company value chain and identifying which activities are primary and which are support activities.
D) making cross-company comparisons of the costs of performing specific value chain activities.
E) taking actions to improve a company's cost competitiveness when benchmarking reveals that its costs and results of performing an activity are not as good as what other companies have achieved.

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