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The Textbook Discusses Frito-Lay's Preestablished Standards to Measure Crunchiness and Salt

Question 4

Multiple Choice

The textbook discusses Frito-Lay's preestablished standards to measure crunchiness and salt content of its chips as an example of ______.


A) the quality of the products Frito-Lay produces
B) the ease of measuring quality in products as contrasted to services
C) the type of benchmarks and standards companies may have for their products and services
D) the superiority of Frito-Lay's chips to McDonnell's French fries

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