The Knowledge Gap Refers to the Difference Between ______

Multiple Choice

The knowledge gap refers to the difference between ______.

A) what consumers actually expect from a service compared with what the provider thinks the consumers expect
B) what consumers actually expect from a service compared with what consumers actually receive from the provider
C) what consumers paid for a service compared with the value the consumers receive
D) what it cost producers to provide a service compared with the value the consumers receive