The First Step in Choosing a Store Location Is to ________

Multiple Choice

The first step in choosing a store location is to ________.

A) determine whether to locate as an isolated store, in an unplanned business district, or in a planned shopping center
B) evaluate alternate geographic (trading areas) in terms of the characteristics of residents and existing retailers
C) select the general isolated business district or planned shopping-center location
D) analyze alternate sites contained in the specified retail location type