According to the Textbook,more and More Managers Have Realized That

Multiple Choice

According to the textbook,more and more managers have realized that the quality of which of the following is often the single most important factor in determining whether the firm is going to survive and be successful in reaching the objectives specified in its strategic plan?

A) The quality of the company's supply chain process
B) The prestige of the company's brand
C) The quality of the company's human resources
D) The quality of the company's investments
E) The moral standards of the company