Willoughby Inc

Multiple Choice

Willoughby Inc.,a large chain of superstores,sources its products from thousands of suppliers who have limited product differentiation.The products stored at the superstores are also available at smaller convenience stores with a marginal price differentiation.In this case,which of the following competitive forces is most likely to be a threat to the company?

A) threat of substitutions
B) bargaining power of suppliers
C) threat of new entrants
D) bargaining power of customers