Multiple Choice
The ________ is the specific group of potential customers toward which a venture aims its marketing plan.
A) target market
B) external environmental factor
C) channel of distribution
D) consumer market
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q39: The first step in preparing the marketing
Q40: Which of the following is not a
Q41: 2. Gather data from secondary sources-The most
Q42: Which stage of marketing research is considered
Q43: Which of the following statements is not
Q45: The four variables that affect short-term marketing
Q46: The Internet is a good source for
Q47: When preparing the industry analysis section of
Q48: Once the marketing goals and objectives have
Q49: Telephone surveys have the poorest response rate.