Multiple Choice
Which of the following best describes the findings of the People's Choice study from 1940?
A) Audiences receive strong,direct effects from media campaign messages.
B) Audiences are unaffected by media campaign messages.
C) Audiences are indirectly affected by media campaign messages.
D) Audiences actively use the media to construct their view of the worlD.
Correct Answer:

Verified
Correct Answer:
Verified
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