Multiple Choice
An advertisement for Corona beer shows a couple lounging in beach chairs on a beautiful beach. The water is crystal clear, the sky is brilliantly blue, and the sand is white. With respect to message characteristics that influence comprehension, what is represented in the message by the water, sky, and sand?
A) ground
B) frame
C) secondary elements
D) context
Correct Answer:
Verified
Correct Answer:
Verified
Q29: Paths show the association between nodes in
Q47: Long-term memory is a repository for all
Q88: Research has shown that it is easier
Q89: Which term refers to a concept within
Q92: One major problem with using repetition as
Q94: Which source characteristic refers to how honest
Q96: What is the term for a small
Q97: Erin is a very talented artist who
Q98: Corona Beer airs an advertisement that shows
Q133: A declarative network is a network of