Which Statement Best Describes Thinkers in the Context of the VALS

Multiple Choice

Which statement best describes Thinkers in the context of the VALS classification of consumers?

A) They are self-expressive and live their lives primarily around church and family.
B) They are ideal motivated, mature, and value order.
C) They use shopping as a way to demonstrate to others their ability to buy.
D) They are successful, sophisticated people who have high self-esteem; image is important to them.