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  3. Study Set
    Foundations of Strategy
  4. Exam
    Exam 3: Resources and Capabilities
  5. Question
    Brand Values Are a
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Brand Values Are a

Question 22

Question 22

Multiple Choice

Brand values are a


A) type of tangible resource.
B) type of intangible resource.
C) type of synergistic resource.
D) type of sustainable resource.

Correct Answer:

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