Smith-Binney's Crayola Makes Various Products, All Targeted Toward Elementary School

Essay

Smith-Binney's Crayola makes various products, all targeted toward elementary school children. Drawing, painting, and supply items are sold at convenience stores, toy stores, and grocery stores. Clothing is sold in department stores. Crayola might arrange its product items in the following way:
What is the product mix width for Crayola? What is its product line depth?
Drawing/Painting
Supplies
Textiles
Crayons, regular wax
Crayon sharpeners
Boys' clothing
Crayons, fluorescent
Paint brushes
Girls' clothing
Markers, regular
Scissors
Bed and bath linens
Markers, washable
Glue
Watercolour paints
Storage cases
Acrylic paints
Chalk