Multiple Choice
Market leadership occurs when:
A) a firm is the number one or the number two firm in an industry or niche market in terms of net profits
B) a firm is one of the top five firms in an industry or market niche in terms of sales volume
C) a firm earns twice as much as its closest competitor
D) a firm sells twice as much as its closest competitor
E) a firm is the number one or the number two firm in an industry or niche market in terms of sales volume
Correct Answer:

Verified
Correct Answer:
Verified
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