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    Transnational Management
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    Exam 2: Understanding the International Context: Responding to Conflicting Environmental Forces
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    The Pressures That Drive Book Publishers Such as McGraw-Hill to Integrate
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The Pressures That Drive Book Publishers Such as McGraw-Hill to Integrate

Question 9

Question 9

Multiple Choice

The pressures that drive book publishers such as McGraw-Hill to integrate and coordinate their activities across national boundaries are primarily _________.


A) Economic
B) political
C) social
D) organizational

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