When a Company Decides to Satisfy a Customer Claim for a Refund,exchange,or

Multiple Choice

When a company decides to satisfy a customer claim for a refund,exchange,or repair,________.

A) a well-written response gains nothing for the company
B) the business has an opportunity to create goodwill
C) the company should make it sound as if they're doing the customer a favor
D) it must avoid beginning its message with a positive response
E) the company should always apologize first