Multiple Choice
Which of the following sequences comes after need recognition in the consumer decision-making process?
A) Information search, alternative evaluation, purchase decision, and postpurchase behaviour
B) Information search, learning, and postpurchase behaviour
C) Product search, benefit analysis, price analysis, and value analysis
D) Cognitive dissonance, alternative evaluation, and learning
Correct Answer:
Verified
Correct Answer:
Verified
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