Multiple Choice
Which of the following are used to encourage consumers to purchase higher-priced items and are commonly used in the car and electronics industries?
A) rebates
B) coupons
C) premiums
D) samples
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q7: What is the goal of integrated marketing
Q288: Consumers purchase shopping products after searching for
Q289: What is promotion? Name and describe two
Q291: BMW effectively used integrated marketing communication (IMC)
Q292: The goal of integrated marketing communication (IMC)
Q294: Consumers combine various sources of communication into
Q295: The brand name and packaging of a
Q296: Marketers trying to boost a product's immediate
Q297: What is a significant drawback to the
Q298: One advantage of publicity is that the