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    Introduction to Business
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    Exam 11: Product and Promotion: Creating and Communicating Value
  5. Question
    List and Describe the Four Different Categories of Consumer Products
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List and Describe the Four Different Categories of Consumer Products

Question 319

Question 319

Essay

List and describe the four different categories of consumer products, and provide at least one example to illustrate each category.

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Consumer products are purchased for pers...

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