Williamson Is the Owner of a Small Company That Sells

Multiple Choice

Williamson is the owner of a small company that sells corporate gifts through an online store.Business has slowed down in recent months and he realizes that the organization must move in a different direction if it is to survive.He has reset some of the company's overall goals and wants to develop a plan to achieve those goals.He is anticipating the business environment to be volatile for the next few years.Considering the above information,it can be determined that his plan must be ________.

A) operational,directional,and rigid
B) informal,unwritten,and flexible
C) strategic,general,and operational
D) strategic,directional,and flexible