Multiple Choice
Which of the following is true of using the you-voice in persuasive messages?
A) Writing in the you-voice to customers is just a stylistic choice.
B) It focuses too much attention on your company and deemphasizes customer benefits.
C) The you-voice forces you to personalize the message for your readers.
D) An extensive use of the you-voice implies self-centeredness.
E) Use the you-voice in persuasive messages to emphasize objectivity and neutrality.
Correct Answer:
Verified
Correct Answer:
Verified
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