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Using a Consultative Customer-Oriented Sales Approach Has Been Shown to Improve

Question 44

Multiple Choice

Using a consultative customer-oriented sales approach has been shown to improve:


A) macroeconomic equilibrium.
B) customer retention and firm profitability.
C) production efficiency and source complementary synergy.
D) buyer's resistance to post-purchase ambiguity.
E) partnering exploration and functional likability.

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