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    International Marketing Study Set 3
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    Exam 13: Products and Services for Consumers
  5. Question
    Consumer Services Are Distinguished by Four Unique Characteristics--Intangibility, Inseparability, Homogeneity
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Consumer Services Are Distinguished by Four Unique Characteristics--Intangibility, Inseparability, Homogeneity

Question 16

Question 16

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Consumer services are distinguished by four unique characteristics--intangibility, inseparability, homogeneity, and longevity.

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