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Which of the Tasks Below Might Be Conducted by the Researcher

Question 37

Multiple Choice

Which of the tasks below might be conducted by the researcher during the "problem definition," the "development of an approach to the problem," or the "research design formulation" steps of the marketing research process?


A) analysis of secondary data
B) interviews with industry experts
C) qualitative research
D) all of the above

Correct Answer:

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