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    Marketing Research An Applied Orientation
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    Exam 4: Exploratory Research Design: Secondary Data
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    Surveys Can Be Used for Which of the Following Purposes
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Surveys Can Be Used for Which of the Following Purposes

Question 32

Question 32

Multiple Choice

Surveys can be used for which of the following purposes?


A) to evaluate advertising
B) to examine purchase and consumption behavior
C) for market segmentation
D) all of the above

Correct Answer:

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