menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Marketing Research An Applied Orientation
  4. Exam
    Exam 8: Measurement and Scaling: Fundamentals and Comparative Scaling
  5. Question
    In Marketing,sales,cost,market Share,and Number of Customers Are Variables Measured on a ________
Solved

In Marketing,sales,cost,market Share,and Number of Customers Are Variables Measured on a ________

Question 68

Question 68

Multiple Choice

In marketing,sales,cost,market share,and number of customers are variables measured on a ________ scale.


A) nominal
B) ordinal
C) interval
D) ratio

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q63: The four basic scale characteristics are nominal,order,distance

Q64: Q-sort scaling was developed to discriminate quickly

Q65: Which statement is not true about the

Q66: A nominal scale can only involve the

Q67: Which of the following is a type

Q69: Paired comparison scaling is useful when the

Q70: When using constant sum scales,if respondents allocate

Q71: Measurement involves creating a continuum upon which

Q72: In addition to the counting operation allowable

Q73: Discuss the primary scales of measurement (Table

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines