Multiple Choice
Paired comparison data can be analyzed in several ways.One way is for the researcher to calculate the percentage of respondents who prefer one stimulus to another.The researcher can also perform all of the following analyses on paired comparison data except
A) simultaneous evaluation of all the stimulus objects
B) convert paired comparison data to a rank order
C) derive an interval scale from paired comparison data
D) order a set of objects into an internally consistent,uni-dimensional scale
Correct Answer:

Verified
Correct Answer:
Verified
Q19: There are three primary scales of measurement:
Q20: After paired comparisons,the most popular comparative rating
Q21: Rank order scaling is commonly used to
Q22: In the four primary scales,the level of
Q23: When using Q-sort,scaling _ to _ objects
Q25: In measurement,when assigning numbers to the characteristics
Q26: _ is a ranking scale in which
Q27: A(n)_ is a scale whose numbers serve
Q28: The rankings of teams in a tournament
Q29: All statistical techniques can be applied to