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    Exam 32: Developing a Strong Marketing Plan
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    It's Not the Data in the Marketing Plan That Is
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It's Not the Data in the Marketing Plan That Is

Question 65

Question 65

Multiple Choice

It's not the data in the marketing plan that is important; it's the


A) insight.
B) research.
C) trends.
D) timeline.
E) budget.

Correct Answer:

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