Scenario B

Multiple Choice

Scenario B. You work for a new start-up marketing consulting firm. There are five highly-opinionated but very committed employees in your group. The owner firmly believes that he should make every decision since he is, as he often says, "the one who signs the checks." While this is true, he often jumps to conclusions, and doesn't even take time to diagnose the problem at hand because he does not like to ask you and your colleagues for your opinions. It has become a very emotional and personal issue for all of you. At this point, most people in the firm agree that the decision making of the owner is going to destroy the young firm before it even really gets started.
-The owner's belief that he should make every decision himself by diagnosing the problem as he sees it and then immediately implementing a solution is

A) correct.
B) a mistake that often leads to suboptimal decisions.
C) an example of vigilance.
D) an example of satisficing.
E) an example of maximizing.