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    Advertising and Promotion Study Set 2
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    Exam 8: Media Planning and Strategy
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    Which Medium Offers the Most Target Selectivity
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Which Medium Offers the Most Target Selectivity

Question 36

Question 36

Multiple Choice

Which medium offers the most target selectivity?


A) Radio
B) Outdoor
C) Direct mail
D) Newspapers
E) Magazine

Correct Answer:

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