Multiple Choice
An employee who pretends to be a customer in order to observe the sales behavior of a clerk at a cosmetics counter in a department store is called a(n) :
A) secondary data researcher
B) mystery shopper
C) pilot researcher
D) undercover researcher
Correct Answer:

Verified
Correct Answer:
Verified
Q47: A plan that specifies the methods and
Q48: Exploratory research is typically conducted in the
Q49: Which type of marketing research address who,what,when,where,why,and
Q50: A research project refers to numerous related
Q51: A statement such as: "Consumers with more
Q53: An experiment is a carefully controlled study
Q54: A formal,logical explanation of some events that
Q55: The overall series of marketing research projects
Q56: Descriptive studies are conducted with a considerable
Q57: What is a theory and a hypothesis,and