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    Exploring Marketing Research Study Set 1
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    A Small-Scale Exploratory Research Project That Collects Data from Respondents
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A Small-Scale Exploratory Research Project That Collects Data from Respondents

Question 20

Question 20

Short Answer

A small-scale exploratory research project that collects data from respondents similar to those that will be used in the full study is called a ____________________ study.

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