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    Exploring Marketing Research Study Set 1
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    Exam 10: Observation
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    Observing the Comments Made by Travelers Waiting in a Check-In
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Observing the Comments Made by Travelers Waiting in a Check-In

Question 76

Question 76

Multiple Choice

Observing the comments made by travelers waiting in a check-in line at the American Airlines ticket counter in Chicago is an example of what type of observation?


A) pictorial records
B) verbal behavior
C) expressive behavior
D) spatial relations

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