Multiple Choice
A researcher gave Jaunita and her husband a bar-coded card,like a frequent-shopper card,that they give to the checkout clerk at the grocery store.Their code number is coupled with the purchase information recorded by the scanner.This family is participating is a(n) :
A) scanner-based consumer panel
B) obtrusive observation study
C) phenomenological study
D) ethnographic study
Correct Answer:

Verified
Correct Answer:
Verified
Q18: When the investigator intervenes to create an
Q19: When a researcher creates an artificial situation
Q20: When a subject is unaware that he
Q21: A panel of consumers using a special
Q22: Name and define the techniques for measuring
Q24: Some might see contrived observation as unethical
Q25: Observing a person's television viewing habits is
Q26: Researchers may observe physical phenomena as well
Q27: A consumer panel in which household members
Q28: Discuss the role of observation as a