Sandy Participated in a Market Research Study That Took Place

Multiple Choice

Sandy participated in a market research study that took place on a computer and she "shopped" by moving through the store using a computer mouse.She was even able to turn packages around to read the nutritional information on the back.This type of test-market is referred to as a(n) :

A) electronic test-market
B) controlled test-market
C) real-time test-market
D) virtual-reality simulated test-market