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    Exploring Marketing Research Study Set 1
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    Exam 22: Bivariate Statistical Analysis: Differences Between Two Variables
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    A Statistical Test That Is Used Often in Marketing Research
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A Statistical Test That Is Used Often in Marketing Research

Question 73

Question 73

True/False

A statistical test that is used often in marketing research tests the difference between two groups in terms of some behavior (e.g.attitude toward a brand).

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