Multiple Choice
Prodigy Progress is a private elementary school located in the center of Dallas. Students at the school are considered in the top 1% of their age group in terms of IQ scores and aptitude. Parents who want to send their children to the school must get on a waiting list as soon as the child is 12 months old and must make a deposit of $5,000 to the school in order to hold the child's "application" until they reach the age of 5 years. Claire's parents put her on the waiting list at the age of 1 year and paid the deposit; however, when Claire became 5 years old, she did not want to attend the school even though she tested above the requirement. Her parents made the decision to enroll her for the upcoming school year. In this case, Claire ___ part of the market for Prodigy Progress, and her parents ____ part of the market because ____.
A) was; were; Claire needed to attend school
B) was; were; Claire had the authority to attend the school
C) was; were; they had the authority
D) was not; were; Claire needed to attend school
E) was not; were; Claire lacked willingness
Correct Answer:

Verified
Correct Answer:
Verified
Q7: Why would a firm survey its sales
Q36: The four requirements of a market are
Q65: Why is it important for marketers to
Q87: A disadvantage of the concentrated targeting strategy
Q92: A business advantage of the concentrated targeting
Q106: The purpose of market segmentation is to<br>A)
Q161: Which of the following is not a
Q172: What are the conditions under which an
Q179: A market segment profile describes the similarities
Q208: PepsiCo would be able to use a