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The Pricing of Origins Makeup, Which Is Priced Considerably Higher

Question 242

Multiple Choice

The pricing of Origins makeup, which is priced considerably higher than brands such as Cover Girl, Revlon, and Maybelline, is used to communicate ____, which is the company's primary pricing objective.


A) market share
B) product quality
C) status quo
D) profitability
E) cash flow

Correct Answer:

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