Solved

BIC Is the World's Largest Producer of Ballpoint Pens

Question 115

Multiple Choice

BIC is the world's largest producer of ballpoint pens.The market for ballpoint pens remains steady,but prospects for future growth are limited as new innovations in writing technology are expected to emerge.According to the BCG matrix,ballpoint pens are a ________ for BIC.


A) question mark
B) sleeping giant
C) cash cow
D) star

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q85: A retrenchment strategy is a short-run renewal

Q110: When Air Canada acquired its largest domestic

Q111: The final step in the strategic management

Q113: _ are positive trends in external environmental

Q114: Pepsico is divided into several product divisions,including

Q116: _ is the ability of managers to

Q117: Megabyte Centre (Scenario)<br>Your old friend Ariel Eskenazi

Q118: Clubhouse Gourmet -A- (Scenario)<br>Imagine that you are

Q119: WestJet Airlines is an example of a

Q120: When Air Canada acquired Canadian Airlines International,it