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Which of the Following Is True About Social Listening Tools

Question 21

Multiple Choice

Which of the following is true about social listening tools?


A) It does not allow brands to aggregate all of its positive and negative comments.
B) It is not a two-way brand communication.
C) Social listening tools can be used to analyze negative comments but not positive comments.
D) It can be used to track new product launches and gauge the receptiveness from the customer base.
E) It is primarily used to ensure that online money transactions are carried out safely.

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