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A Manufacturer of Wax for Snow Skis Offers Different Versions

Question 52

Multiple Choice

A manufacturer of wax for snow skis offers different versions of its product so that it is suitable for areas where the snow tends to be wet and heavy,in regions where the snow is packed,and in places where the snow is a fine powder.This is an example of _____ segmentation.


A) demographic
B) psychographic
C) geographic
D) volume
E) psychological

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