Which of the Following Is True of the Key Factors

Multiple Choice

Which of the following is true of the key factors influencing price?

A) A company's objectives are not related to the price of its products.
B) Economic conditions, government regulations and marketing costs influence product prices.
C) When introducing a product, companies initially set a low price to attract more consumers.
D) As the risks associated with new products diminish, consumers are no longer willing to pay high prices.
E) In the later stages of the product life cycle, prices tend to rise.