Multiple Choice
Gangsta Industries produces a variety of anti-crime and safety products such as burglar alarms,smoke detectors,surveillance cameras,and specialty locks.Gangsta sells to households,businesses,and government agencies.They have found that each market group requires a different marketing strategy.Gangsta would probably benefit from departmentalization by:
A) function.
B) process.
C) customer type.
D) market opportunities.
Correct Answer:
Verified
Correct Answer:
Verified
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