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    Business Strategy Study Set 1
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    Exam 11: Understanding the Marketing Effort
  5. Question
    Payback Period Is the Change in Demand That Is Anticipated
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Payback Period Is the Change in Demand That Is Anticipated

Question 68

Question 68

True/False

Payback period is the change in demand that is anticipated to occur at the various price points the organization is considering for its product and/or service.

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