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    Exam 7: Using Social Media in Business
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    ________ Measures the Extent to Which Consumers Are Talking About
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________ Measures the Extent to Which Consumers Are Talking About

Question 85

Question 85

Multiple Choice

________ measures the extent to which consumers are talking about a business or product.


A) Goals
B) Quantifiable metrics
C) Interactive dynamic formats
D) Costs
E) Qualitative analysis

Correct Answer:

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