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    Exam 1: An Introduction to Consumer Behaviour
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    To Reduce Waste Associated with Their Downey Fabric Softener,Proctor
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To Reduce Waste Associated with Their Downey Fabric Softener,Proctor

Question 91

Question 91

Multiple Choice

To reduce waste associated with their Downey Fabric Softener,Proctor & Gamble introduced refillable containers.This is an example of:


A) green marketing.
B) ethical marketing.
C) culture jamming.
D) anticonsumption.

Correct Answer:

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