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    Consumer Behaviour Buying Study Set 2
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    Exam 9: Individual Decision Making
  5. Question
    When Consumers Anticipate Having to Use a Product in from of Other
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When Consumers Anticipate Having to Use a Product in from of Other

Question 8

Question 8

Multiple Choice

When consumers anticipate having to use a product in from of other consumers,they tend to prefer:


A) feature-rich products.
B) feature-poor products.
C) highly visible products.
D) symbolic products.

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